American Family Insurance Amphitheater Seating


Buy Tickets


Find Your Seats

  • In-seat photos
  • Fan reviews
  • SeatScore®
Find tickets, seat views, and SeatScore®

Explore the Interactive Seat Map

Rate your seats
How were your seats? Fans want to know!
Get a ReminderAfter your event

Seating Overview

American Family Insurance Amphitheater is a large music venue with multiple levels of seating. When looking for tickets there are two main options: reserved seating and the general admission lawn.

Reserved Seats

All numbered sections have assigned seating. Tickets in these sections are best for those who want closer views and prefer having an assigned seat.

  • Single digit sections are nearest the stage
    • A Pit replaces the front rows of sections 2-4 for select shows
  • 100 and 200 level seats are under cover
  • The 300 level is uncovered
    • Seats in this area are bleacher-backs

Lawn Seating

Best Concert Seats

Section 103 offers a comfortable head-on view for end-stage shows

Head-on to the Stage: Seats directly across from the stage, like those in Section 2, Section 3, Section 4 and Section 102 provide the most comfortable looks of the performance. Even upper level sections offer unobstructed sitelines. Just keep in mind that you won't be able to see as much detail from these seats as you would if you sat closer to the stage.

Bleacher-Back Seats

Sections 301-314 at American Insurance Amphitheater are bleacher seats with a back. Sitting here is a compromise between the Lawn and the closer 100 and 200 levels.

Reserved Seating

The benefit of the 300 level over the lawn is that seats in these sections are reserved. There is no reason to arrive early to claim your spot since your ticket will have an assigned row and seat number.

Seats in this area are long benches with back support instead of separated, individual seats. Seat numbers will be printed on the bench representing the space to sit or stand during the concert.


Unlike the closer 100 and 200 level reserved seats, the 300 level is uncovered from the pavilion roof. This leaves fans exposed to the weather on the night of a concert.

Lawn Seats

  • Lawn Seats - Seats on the lawn are a great place for a more relaxed outing to American Family Insurance Amphitheater. Seating is open air and general admission, w...

Shaded & Covered Seating

  • Shaded and Covered Seats - ​Reserved 100 and 200 Levels Are Covered  ​Assigned seating on the 100 and 200 levels closest to the stage are the covered sea...

Roughly half of all seats at American Family Insurance Amphitheater offer some type of shade or cover. To search for tickets or to find out if your seats are protected from the sun or rain, follow the link for the seat finder.

American Family Insurance Amphitheater Seat Views

American Family Insurance Amphitheater Seating Reviews

  • "Expensive tix, but view blocked by amps and equipment" - - The only worse spot to be is in Floor1 or the lawn. You *might* get to see the lead singer. You can...
    Section 5, Row R, Seats 17-18
  • "Covered seats, dead center." - - Tickets said obstructed view but because the main act is centered on the stage there were no issues....
    Section 6, Row T, Seats 55-58
  • Venue & Seating Questions

    American Family Insurance Amphitheater Tickets All Events

    • Concert